
SEO in the AI Era: The 2026 GEO Playbook for Winning AI Search Traffic
SEO in the AI era: what actually changed, why clicks fell 60%, and the GEO playbook to earn traffic from ChatGPT, Perplexity and Google AI Mode in 2026.
Author
Software Engineer · AI Builder · Writer · Expedia Group
Software engineer writing about AI, Claude Code, LLMs, OpenAI, Anthropic, and developer tooling. 58 articles on AI engineering, production systems, and the tools shaping modern development. 5+ years at Expedia Group, Tekion, and BYJU'S.

SEO in the AI era: what actually changed, why clicks fell 60%, and the GEO playbook to earn traffic from ChatGPT, Perplexity and Google AI Mode in 2026.

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